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Last Friday, December 4th, The Tree House Social Club hosted a night celebrating Beth Feldman’s “See Mom Run” book tour. What made the night special was live readings from her [...]

What exactly is earned media? I’m glad you asked. But first, let’s define paid media (sorry, it’s the best that Wikipedia had to offer). Paid media is just that. Exposure that [...]

1.Business Becomes Social With widespread adoption of social media for marketing, advertising and customer engagement, 2010 will be “the year social media goes corporate.” This means all types of [...]